Producer & 1st Assistant Director

Advertising, branded content, narrative & micro series

Hi, I’m Arielle! (Say R.E.L. out loud… there ya go!)

I’ve spent the last two decades working on sets across the US and New Zealand with brand like ESPN, Jordan, MLB and VistaPrint and badass talent like Kevin Smith, Jennifer Lopez, NAS, Mike Trout, and so many more.

I’ve been fortunate enough to work as a freelancer on the ground, in-house at production companies, inside advertising agencies, at creative agencies working directly with clients, and at the studio level. That range gives me a deep understanding of how production functions from every seat at the table and how to lead teams through complexity without slowing momentum.

During the pandemic, I stepped into a senior leadership role at Disney Television and ABC Signature where I helped lead the Production Health and Safety team responsible for bringing large-scale television production back online. Yes, that means during Covid I was one of the people at the top figuring it all out. It was wild, and I’ll gladly tell you about it someday.

The point is, if you want someone who knows the ins and outs of production, you’ve found the right place!

Check out some of my work and let’s chat about your production!


Selected Work

Various projects across producer and production leadership roles in advertising, entertainment marketing, sports, and original content.


Networks + Brands I’ve worked with


BIO

Arielle Zadok is a producer and 1st AD with two decades of experience across advertising, branded content, digital, entertainment marketing, live events, and narrative production.

Her career has been built inside real production. She has worked as a freelancer on the ground, an in-house production lead, an agency-side problem solver, a client-facing producer, and a studio-level operator. That range gives her a clear understanding of how production functions from every seat at the table, and allows her to lead teams with structure, clarity, and calm.

Arielle is the person teams bring in when a project needs momentum, organization, and a steady hand. As a 1st AD, she runs efficient, human-centered sets with clear communication, strong schedules, and an awareness that how a set feels directly impacts how well people perform. As a producer, she is equally comfortable managing logistics, vendors, crew, budgets, schedules, creative priorities, client expectations, and the inevitable moving targets that come with production.

She has worked closely with senior leadership, agency teams, brand clients, network and studio executives, high-profile talent, and production crews of all sizes. Her strength is bridging the creative, logistical, and interpersonal sides of production without losing sight of the work that needs to get done.

Alongside her production experience, Arielle brings formal training in communication, consent, trauma-aware facilitation, and team leadership. This training does not replace her production expertise. It sharpens it. Her leadership style is people-aware and execution-driven, creating environments where teams are clear, prepared, respected, and able to do their best work, especially when the stakes are high.

Arielle is available as a producer, 1st AD, and creative production partner for commercials, branded content, digital campaigns, live events, experiential activations, entertainment marketing, narrative projects, and sexual wellness or pleasure-forward brands that need someone who can lead both behind the scenes and, when appropriate, in front of the camera.